Kuwedzera muviri muvana kwakazadza dambudziko rehuwandu. Nyanzvi dzinofungidzira kuti 15% yevana inopfuura kuwandisa uye imwe 15% iri pangozi yokuva kuwandisa. Uye zvikamu zviviri kubva muzvitatu zvevana ava vanodarika kuwanda vachava vanhu vakura kwazvo.
Ndiani kana kuti chii chinokonzera kukanganisa kuwanda kwevana?
Iko kunobva kune waunokumbira.
Mhosva dzakatarisana naMcDonald's nedzimwe mabiko ekutsanya, izvo zvakakurumidza kubviswa, zvaizoita kuti utende kuti kudya kwekutsanya ndiko kukanganisa.
Imwe mhosva, zvakare yakadonhedzwa, inonzi Oreos, kunyanya nokuti ine mishonga inotapira.
Zvechokwadi, kune mhosva yakawanda yekufamba-famba.
Zvinokonzerwa Nehuduku Kuwedzerwa
Kutarisa zvinhu zvinokonzera kukanganisa, kusanganisira kusava nemaitiro ekudya uye kusagadzikana, kunopa mazano mazhinji pamusoro pezvikonzero zvinokonzera utano hwehuduku.
- Vana havanyanyi kushanda; vanoteerera zvikuru TV uye vanotamba mitambo yemavhidhiyo akawanda. Saka zvichida tinofanira kupa mhosva vanhu vanoita terevhizheni nemitambo yemavhidhiyo uye mitambo yeTV.
- Zvokudya zvinokurumidza zvichiri chakanaka chinangwa, nekakori yakakwirira uye zvokudya zvakakwirira zvakakura-zvakakura.
- Kunwa zvinwiwa zvinotapira uye zvinwiwa zve " sugary" zvinosanganiswa nekuwedzerwa, saka zvichida tinogona kupa mhosva Coca-Cola naPepsi.
- Zvikamu zvepamusoro-soro hazvina kutanga paMcDonald's. Hazviiti here kuti zvose zvinotanga nevanwiwa zve mega kana Vakuru Guru pane 7-Eleven?
- Zvikoro, izvo zvinobvumira vadzidzi kutenga zvokudya zvinonaka uye zvinonwiwa kubva kumichina yekugadzira uye hazvirevi nguva dzose zvidzidzo zvekunyama muviri, zvingangovewo chikamu chekupa mhosva.
- Vanachiremba, vasingaiti zvakakwana kukurudzira kunyamwa, izvo zvinogona kuderedza dambudziko remwana wekuwedzeredza kudarika mushure mehupenyu, uye ndiani asingakurudziri uye kudzidzisa vabereki nevana pamusoro pemararamiro ehutano ane hutano angavewo ari oga ane mhosva.
Uye urongwa hunoenderera mberi uye mberi.
Saka ndiani ane mhosva?
Maererano nekuongorora kwevabereki neAACNielsen:
- asi 1% yevabereki ndivo vakapomera vataki
- 7% vakareva kutengeswa paTV, nezvimwewo
- 9% vakapomera mwana
- 10% vaiti makambani ekutsanya kudya
Uye hazvishamisi kuti zvikamu zviviri kubva muzvitatu zvevabereki vakazvipa mhosva. Pashure pezvose, kunyanya kuvana vaduku, vabereki ndivo chete vane simba pamusoro pezvinhu izvi zvose.
Vabereki vanogona kubatsira vana vavo kuita sarudzo dzekudya zvine hutano , zvose kumba uye kana kudya zvokudya zvinokurumidza kunogona kukonzera kutarisa kweTV uye nguva inoshandiswa kutamba mitambo yemavhidhiyo, inogona kukurudzira vana kuti vashande, uye vanovabatsira kuti vashande.
Zvechokwadi, hazvisi nyore, kunyanya kana vabereki ivo pachavo vachiwedzeredza, asi kudzidzisa vana vedu kuti vaite sarudzo dzakanaka kunokosha kana tichida kuti vave nehutano uye vadzivise migumisiro yehutano yekuwedzeredza.
Sources:
Progressive Grocer. ACNielsen Dzidza: Vabereki Vanorambidza Mitsva Yevana 'Kuderera. Chitatu, August 13, 2003.